Communication Center

Allow for a bulk export of email engagement data (delivered, opened, clicked, internal name, sent to, send time/date) into an excel or csv file. Allow for setting time parameters for the data pull (i.e. past year, past month, custom dates).

Ability to build custom expanded email automations for campaigns, including multiple paths dependent on action, beyond simply dropping off those who have completed a primary action. Use Case automated campaigns can be really useful in moving constituents along a path that encourages engagement with a variety of initiatives, however, most initiatives benefit from a multi-level approach, a primary CTA and followups encouraging deeper engagement. However, those followups might look different depending on the initial actions of the recipient. For example Giving day automation Email 1 Primary giving day call to action (give $$) If the recipient gives they move to Workflow A: Email 2.A Thank you for your gift! Help us reach our goals by doing XYZ Email 3.A We are almost there, check out our progress and share with others If the recipient doesn't give they move to Workflow B: Email 2.B Giving Day supports XYZ, give today and help us reach our goal Email 3.B There is still time to give, etc. If, at any point, they give they are moved into Workflow A, if they are not giving, they remain in Workflow B until the end of the campaign. Recent Graduate campaign Email 1 Congratulations! Don't forget to claim your profile and update your contact information on <website name> Workflow A: New alum completes the task and claims their profile and updates their contact information, the will receive a series of emails over the next 5 months highlighting some of the cool things they can do Workflow B: New alum doesn't complete the task, they receive a series of emails encouraging them to claim their profile & update their info so they don't miss out on the cool things. If at any time they complete the task, they get moved into Workflow A to continue.

I'd like to have one of the options when I'm putting a button into my email communications to "Add to Calendar." This would help with Save the Date-type announcements where the event page isn't built out yet/tickets aren't yet available. I'd envision it just as an option in this area of the email creator:

Adding A/B and multivariate testing capabilities for Almabase emails would empower users to experiment with and optimize various email elements, such as subject lines, CTAs, and layouts. This feature would help identify what resonates best with recipients, leading to improved open rates, click-through rates, and overall engagement. It would also provide actionable insights to fine-tune email marketing strategies and maximize the impact of alumni communication campaigns.

We would like to have the ability to change the name of the sender with having to be connected to a record or person in the database. Sender emails should be stand alone. This is common industry practice. We would prefer that email sender is just a field you fill in, like subject, that isn't connected to anything else. One example is we are often sending emails for different departments across campus and those emails are coming from different departments or people within those departments and going in and creating a record for each of those entities is extra work.

Every email platform I've worked with allows you to exclude specific lists when sending mass communications. This feature is a necessary part of any CRM and would be tremendously useful. Thanks!

We are using the Communication Center for all emails to alumni, even those who are not registered. We'd like to a create an email footer that displays full name and street address. Alumni who see that their contact info is incorrect will be more likely to update. Currently, street address is not an option. Could you please add this?

The ability to create a new email group but exclude users who have already received an email.

At SIUE we have a Giving Circle named "Chancellor's Circle" in which to qualify, you have to give $2,500 cumulatively in the fiscal year (Ours is July 1 - June 30) to qualify to be a member and receive Chancellor's Circle Status for the following Fiscal Year including special event invites and a small holiday gift. As we are in the last month of our current fiscal year my team wants to encourage those who are within $1000 of qualifying to give more before the end of June and qualify. They would like to be able to send an email but include the specific amount they need to give to qualify for membership the following year. To do this, in my mind it would make the most sense to allow clients to include additional custom merge fields in the data file when doing a manual excel file email group import. This is just my first thought and I am sure there are many ways to accomplish this idea!

Currently it's not possible to be BCC'd on emails going out from the system. Add an option to receive a Blind copy of the email that goes out. This should work for emails from any module. Sample Use Cases: (1) You need to add one or two people to the email after it's gone out. For example, we have a class rep program and sometimes those alums change right after an email to class reps goes out. I need to quickly forward the email to the new people. It's a lot of steps to create a new group for those people, duplicate the email that went out, and send it those new people. (2) You need to forward an email that went out to internal staff. I often want to update my boss about the success of a particular email that went out by forwarding it to her and then saying "We garnered xyz from this. Next steps would be xxxx" etc. Or to internal staff that are part of an event to let them know that the "invite went out - see attached - and I will keep you updated on registrants" etc. My current work-around is to always save my ADMIN TESTS but sometimes I do make a change to the text after the ADMIN TEST and thus it just requires me to send myself another test etc. It would be so much easier if we could receive a copy of the email that went out.